Dubai, UAE – With the launch of the most important information security event in the region, the Gulf Information Security Expo and Conference, the organizing committee and supervisor of this global event, which will be held in Dubai from April 23 to 25, announced Spica Media Monitoring and Analysis a strategic partner of the Gulf Global Information Security Conference as the main media monitoring platform for the event and its media coverage, regionally and internationally, as well as measuring the impact of the exhibition among those concerned with cybersecurity field and their participation, and the impact of what they present to the public.
Commenting on this partnership; Mr. Bahaa Qasim Al-Zyoud, Spica CEO stated that the company’s keenness on this strategic partnership came from the premise that this exhibition represents the largest and most important event for those interested in the field of cybersecurity, not at the level of the GGC region, but the Middle East, North Africa and East Europe, where the event in its current version will attract more than 20,000 participants interested in the field and more than 750 sectors and companies from the field of information security systems. Al-Zyoud also expressed his happiness for this partnership, which followed choosing Spica as a partner in both GITEX and the Media Congress in Abu Dhabi, which confirms the confidence of the strategic partners and users of the company’s systems in the solutions it provides and its suitability to the options and needs of the organizers.
Al-Zyoud also stressed the importance of the 13th edition of the conference this year and its uniqueness from everything that cybersecurity revolved around in past years. He mentioned that the spread of AI and the ease of access to it made things move to a different level of risk and interest, praising the efforts of the UAE as a pioneer in this field at the Arab and international levels, pointing out that at this exhibition, Spica showcased one of its latest new technologies supported by AI, which monitors millions of accounts on social media platforms and works to verify the digital identity of the accounts of institutions, companies, and influencers on these platforms, and evaluates the media performance of these parties, then create reports on the performance of these accounts and the extent of the impact of this performance on the institutional reputation of government agencies, companies, influencers and entrepreneurs.
Worth mentioning that major players in the IT field from around the world recorded an influential presence at the exhibition, led by the American technology giant Microsoft, in addition to Huawei, Honeywell, Google Cloud Security, and Kaspersky, in addition to DU the Emirati telecommunications company, and more than 350 speakers specialized in information security, as well as 1000 ethical hackers from more than 130 countries over the course of the three days of the exhibition.
